

BRIEF
Xtratuf UK needed social content and adverts to run their brand awareness campaign. It was important to showcase how Xtratuf is ready for all the elements no matter your sport or activity.
SOLUTION
I created a series of video adverts that showed the Xtratuf boots in a variety of outdoor lifestyle situations. From paddleboarding, to coastal walks and road trips across Ireland.
RESULTS
These videos saw high engagement on socials and the adverts received a lot of attention and generated traffic to Xtratufs website.